04 April 2019
AUSA and Officine B have signed a distribution agreement for the Italian market.
Officine B is now the exclusive distributor of the T144H telescopic handler in Italy.
AUSA, the manufacturer of all-terrain compact industrial vehicles, and Officine B, the leading distributor of agricultural and industrial machinery in its market, have signed a distribution agreement for AUSA's products in the Italian market.
Additionally, Officine B has now become the exclusive distributor of the T144H telescopic handler for the whole country.
“The agreement with Officine B consolidates our strong position in the Italian market, where we are the top seller in the sector with our range of all-terrain forklifts. Furthermore, Officine B's expertise and over 20 years of experience selling industrial and agricultural products in the Italian market, combined with the robustness, reliability and design of AUSA's machines, make this partnership a safe bet to strengthen our position in the country”, remarked Mario Torres, AUSA's commercial manager in the country.
“The range of machines produced by AUSA, known for its high-quality, innovative products, is a perfect fit for the needs of the Italian market. Also, we are sure that the T144H ultra compact telescopic handler has good penetration prospects due to its unique features, especially in the agriculture sector”, declared Fabio Beltrami, managing director of Officine B.
Italy, with a double-digit sales increase in the past year, is one of AUSA's most promising markets and, in 2019, we expect to continue growing strongly in the country.